From The Blog

Digital Marketing Podcast

Digital Marketing Podcast

I recently had the pleasure of chatting with Salena Knight about all things Digital Marketing and how it can benefit retail businesses.

Salena podcasts about building the foundations of a successful retail business in her ongoing series Bringing Business to Retail. She shares her wealth of knowledge with her listeners and this week I joined in to give some insight into digital marketing. We covered:

  • What is digital marketing
  • What is difference between push and the pull
  • What is marketing strategy
  • How to plan your digital marketing
  • What we can see in facebook audience insights
  • How to get target audience and identify your customers
  • What should you look for if you want to hire digital marketer

Have a listen here: