From The Blog

Social Media Marketing

Let’s Talk* About Slacktivism on Social Media (*Rant)

Slacktivism on Social Media - a little rant

Right now, Australia is voting about gay marriage.  There’s a lot of “discussion” about it on social media.  When I say discussion, I’m really saying… shit fighting.  It’s social media.  There’s not much in the way of discussion really – there’s a lot of ranting, yes.  There’s quite a bit of name calling, there’s tantrums, …
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Can I buy REAL Instagram Followers? NOPE.

Should You Buy Fake Instagram Followers?

Short answer: No. Don’t trust websites who tell you it’s possible to buy real Instagram followers. It isn’t. You can buy influence over Instagram users, but you can’t buy Insta-fame. Why shouldn’t I buy followers? When you buy Instagram followers, your goal is to bump up your account to give the impression you are more …
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A Beginners Guide To Instagram Tags And Hashtags

Instagram Hashtags 101

Instagram tags and Instagram hashtags, are two very different things. Both are useful in their own right. Yes, you’re a bit late to the party but Instagram hashtag and tag best practice is simple to pick up. Here’s what you need to know about your hashes and your tags. What is an Instagram tag? When …
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How to Get Started on Instagram for Business

Instagram is a mighty tool for business. There are over 400 million active Instagram users worldwide, sharing over 80 million images, every day. So, you’re late to this party, huh?  It’s never to late to get started on Instagram and it’s not as tricky as you think.  If you’re a long term Facebook marketer or …
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How To Get More Followers On Instagram

Get More Followers On Instagram

You’ve established yourself on Instagram. You’ve got your first followers. Now what? You need to take it to the next step. You need to get more followers on Instagram to be noticed. It isn’t difficult. Follow these simple steps and you’ll increase Instagram followers quickly. Give Instagram users a reason to follow you Take a …
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Social Media Marketing FAQs

Facebook likers now come packaged up for better market research thanks to Graph Search

Using social media for business Social media is an invaluable marketing tool for small business owners. When used effectively, social media can: Increase website traffic; Build conversation; Raise brand awareness; Create a brand identity and a positive brand association; Improve communication and interaction with your key audience. There are a number of social media platforms …
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So your Facebook Post Went Viral… Now What?

So you're post has gone viral - now what?

Imagine you wake up and that cute little video you posted on your business page has suddenly had over 3000 clicks and 800 post reactions. Your little page has swelled by 400 likes and your organic reach is 62,000.  Most of all, since your Facebook post went viral, you’ve sold out of your hottest product. …
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Retailers: Bring Afterpay Into Your Digital Strategy – It Rocks!

Afterpay Logo - Afterpay and digital strategy

Afterpay.  It’s the miracle retailers big and small have been waiting for.  The sudden skyrocketing sales. The sound of buyer objections crumbling like Pompeii on a very bad day.  This is it.  Turns out all the social media strategy and SEO in the world couldn’t help you on this level. All this time, it was …
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Why Your Facebook Group Marketing Strategy is a Pile of Poop!

Facebook Group Marketing - How Not To Be Crap

Using Facebook Groups to build your business is super effective. Everyone knows it’s the best way to connect with new customers on Facebook. So you’ve joined “all the groups” and you’re ready to start harvesting new leads and getting your new enterprise’s name out there. So what do you post?  If you’re new to Facebook …
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Facebook Group Application Questions, Page Connections And So Much More!

How to add questions to Facebook groups for new members

Facebook Group Application Questions – How To Get Real Business Results From your FB Group Yes, you should be using the Facebook Groups option – if you aren’t, here’s why Facebook Groups are the bee’s knees for small business.  Once you’re convinced, it’s time to add the free Facebook Group functions to get the very …
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