From The Blog

For Marketing Managers

How Much Is a Facebook Like Worth? Here’s How to Work It Out!

SEO and social media consultants

How much is a Facebook Like worth? Social Media Managers – Here’s How to Prove Your Worth! How much is a Facebook like worth? You may have seen a flat $1 answer to this timeless question around on the web. The answer isn’t that simple. The answer is about getting your client’s accounts department to …
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Specialised Legal Web Content Writing & Law Firm SEO

Specialist in legal industry web content writing and online marketing

Hire a specialist legal web content writer and marketer. How much is your law firm paying for Adwords clicks? Law firms have long resorted to Adwords to generate online leads because legal web content writing is a time consuming and specialised area. Talk About Creative now offers specialised legal web content writer services and law firm …
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Copywriting Training

Copywriting for humans and bots

Copywriting Training – ADMA & Southbank TAFE References for Southbank TAFE Students Technical References View our digital copywriting services The free Moz community membership is available here. Step by step instructions on using Open Site Explorer can be found on a blog I wrote recently here. Click to Tweet allows you to add the “tweet …
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7 Easy Ways to Use Your Business Blog for Networking.

Using your business blog to network

Contribution by professional blogger Eva Lewis  Do you have a business website with an empty blog page or a business blog that hasn’t had any new content in months? You may not realize it, but by dedicating some serious focus towards your business blog, your business networking efforts can be made much easier and even more …
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April 21st 2015 Update – Google & Facebook Algorithm Chaos

Google and Facebook update algorithms on the same day - April 21st 2015

April 21st 2015 was a rough day for digital marketers. Google’s much hyped and long awaited “Mobilegeddon” update started rolling out and Facebook chose the date to start rolling out part two of its rather unpopular Newsfeed update. Here’s a recap of what each will mean for small business and what you need to know …
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There’s no Thought Leadership without a Thinking Audience

Thought Leader - thought leadership in a marketing that doesn't think

Thought leadership. It’s one of those buzzwords that bothers me a little. If you’re aspiring to “thought leader” status then you’re probably looking for ways to grow your online reputation and gain social PR and earned media exposure. You’ve built yourself a network, probably in a Facebook group or a LinkedIn group depending on your …
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The Business Owners Guide to Public Relations – Inbound Marketing Style!

Inbound Marketing Public Relations

Public Relations – Inbound Marketing Style! Inbound marketing, the act of getting customers to come to you, goes hand in hand with traditional public relations activity. It’s an umbrella term for content marketing activies such as social media, blog writing the like, as well as SEO savvy strategies for attracting search traffic*. The problem with traditional …
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Social Media Management – Avoid this Mistake at all Costs…

Social media fairytales

…and why Goldilocks is one smart chick! Small business social media management is turning a dangerous corner. The industry has become flooded with new businesses claiming to offer professional social media services – but in fact, are offering their own (now failing) social strategy. It seems everyone these days is a social media manager.  Got …
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Passive Voice Vs Active Voice

Grammar Tips passive voice

Toni’s Notes is a compilation of grammar tips usually written written by professional proofreader and editor, Antonia Medhurst. This particular Toni’s Note is written by Dana Flannery who is here to defend Passive Voice! Speaking up for Passive Voice This week we had a reason to open up the Passive Voice Vs Active Voice debate …
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Australian SEO

Australian SEO

Australian SEO – What You Need to Know Australian SEO, like most things here in Australia is impacted by our vast space and relatively small population. Most of the top SEO companies are based in the United States so statistics, reports and white papers on SEO usually refer to American stats. So what does that …
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