From The Blog

For Start Ups and eBusiness

Social Media ROI – “Cat Herding” is Trashing Your Business

Social Media Cat Herders - ROI and SMM Outsourcing

You’re outsourcing your Social Media Management. Have you thrown all that money away on a “Cat Herder” who’ll get you no Social Media ROI? A social media cat herder is all about getting you reach at any cost. Who doesn’t want reach, right? It’s the essence of brand awareness right?   Cat herders are just …
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Facebook Bulk Email Notifications Encourage Unsubscribes

Yesterday, millions of Facebook users awoke to a tidal wave of Facebook email notifications.  Every recent post, from every brand they’d ever followed, all eating up their data limits and causing an inbox nightmare. Special thanks to Valerie from Nurture The Nest for assisting with screenshots for this article! On each notification is a prompt for …
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Breadcrumbs for SEO – One Minute Reads

Talk About Creative Brisbane Quick Answers

Breadcrumbs are a navigational tool used on websites to help site visitors to know where they are. They’re used mostly on large blogs or ecommerce sites where the user is going to “click deeply” to find the exact item they’re after. So, how useful are breadcrumbs for SEO? Breadcrumbs are not just for navigation Breadcrumb …
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BIG NEWS: Announcing The Collaboration Nation Blogging Agency!

TCN Blogging Agency Brands

We’ve joined forces with Australia’s A-List digital marketers to launch the first strategy driven blogging agency for small to medium business. The Collaboration Nation (TCN) blogging agency is all about beautiful minds coming together collaboratively, to create stunning results.  We’re proud to announce that Talk About Creative has joined forces with some of the most …
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Queenslanders: Get A FREE Digital Marketing Strategy!

The Queensland Government Home Based Business Grant is now open for applications.  The applications will be dealt with on a first come, first served basis so don’t muck about!  The grant is delivered in two parts (read more here)- the first is full funding of a strategic part of your business to the value of …
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Does Professional Digital Marketing Apply To Your Profession?

Professional Digital Marketing for Microbusiness

“I suck at SEO and digital marketing in general.”  We hear it every single day from  micro-business owners and bloggers. Despite “sucking” their blogs thrive, the customers pour in, they’re so busy that they’re talking to us about helping with the nuts and bolts of their business.  Meanwhile other business owners are complaining about the …
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Bloggers: SEO is Not a Four Letter Word!

Bloggers: SEO is Not a Four Letter Word There’s nothing like a copious amounts of well written and interesting content to attract a search engine and yet, bloggers turn their backs on SEO? For some bloggers, SEO is a four letter word, a dirty, low down trick that denigrates the credibility, heart and soul of …
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Viral Content Study – What is it ACTUALLY worth?

viral content that is also "on brand" is the shortcut to long term growth

We studied viral content for a month… the results will surprise you! How do I get content to go viral?  My content went viral but I didn’t see any extra sales!  How do I make the most of viral content?  The illusive process of making content get shared far and wide, to the right people …
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Home Based Business Grants – Key Information

$5K for Queensland Start Ups - Queensland Government Start Up Grant

The Queensland Government has launched  Home Based Business Grants targeting stay at home parents who’d like to set up a small, work at home business.  The grant will help parents with an existing small business or blog, and those with big ideas for a start up.  Ready to claim your grant already?  Get started in …
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Are You a Social Criminal? Social Media Laws in Australia

Ignored Australian Laws on Social Media Co-written by practicing lawyer, Kim Davies.   On social media, laws don’t really apply right?  If the goal of the marketer is to have her intellectual property shared, then how is sharing it against the law?  The truth is, Australian law is ill-equipped to deal with this new world …
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