From The Blog

Copywriting

What Makes Good Quality Content (And How To Avoid Cowboys)

Quality Content Writers can make a massive difference to your business

Content writers – they’re everywhere right?  Everyone who ever did an arts degree is now calling themselves Australian content writers.  So what makes quality content writers as opposed to the wannabes? A quality content writer attracts audiences with unique, informative, engaging writing that also satisfies search engine best practices.   Great  website writing isn’t about …
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Win Some Awesome Kikki-K Stuff!

Win Kikki-K Stuff!

A while back we had our team write about a “random” topic and told them to let their imaginations run wild.  It was awesome.  So, we decided to open it up to all Aussie writers and bloggers.  You have to be Australian and over 18 to enter.  Flick on your creative brain and tell us …
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My Top 6 Content Writing Secrets Will Help You!

Content Writing Secrets

My Top 6 Content Writing Secrets Will Help You! Written by Kell Kelly. When I began writing as a mummy blogger four years ago, I did not expect it to be anything more than my own little online community. My passion for writing has now taken me beyond blogging and I now hold a position …
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Confessions of a Professional Content Writer

Professional Content Writers in Brisbane

Confessions of a Professional Content Writer Written by Kim Davies. With a few taps on a keyboard and a bit of scrolling around, your clients will form a view, good or bad, about your business long before they ever pick up the phone to call you. So, if your phone’s not ringing and your email …
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Academic Writing For Business

Academic Writing for Business

Academic Writing for the People – Tips From Academia-Land By Rebecca Adams At Talk About Creative, Brisbane, we’ve accumulated a lot of letters, from BA to MBA to PhD. Academic writing for business is something we pride ourselves on doing well. When coming at business writing from an academic background, knowing your strengths and weakness as …
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The Email Marketing Subject Line That Cried Wolf

Wasted email marketing subject lines can damage branding

By Dana Today I received an email from a company I respect.  I read their blog semi-regularly.  I open their EDMs.  I occasionally claim offers and downloads from them.  I am a fairly engaged reader with respect for their brand. Today I received correspondence with the email marketing subject line: “Important: this is going to affect us …
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Spammer Gets Schooled By Copywriting Group

This thread is now diamonds

There’s nothing worse than a spammer in a group – usually they’re just deleted and banned but check out how this group of copywriters chose to “school” their spammer!  It all started with an Incredulous Wonka meme and a hard sell pitch…..   Our spammer takes a hint and decides to edit his initial post …
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How to Improve Your Writing… Explained in Game Of Thrones Pictures

Improve your writing, illustrated with Game of Thrones quotes

Your readers may be instantly disliking you and your brand. They may not know why – you may not know why.  It all comes down to the tone and clarity in your writing.  Improve your writing and you’ll improve your rapport with readers … here are some quick tips, illustrated with quotes from Game Of …
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Licence Vs License – One Minute Grammar Lessons

Licence vs License - quick grammar lessons

Licence Vs License Licence Vs License is another example of homonyms that confuse writers.  Licence verses License is next in our one minute grammar lesson series.  Below you’ll find helpful hints and tips for using and remembering this grammar gremlin! Licence is a noun. It is the formal approval from a particular body to be …
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Practice Vs Practise – One Minute Grammar Lessons

Practice Vs Practise Grammar

Practice Vs Practise Here’s another one minute guide to improving your grammar. Practice Vs Practise is a very common grammar question – so we’ve put together a one minute guide to understanding and remembering when to use each word. Practice is a noun. Practice is the word we use to describe the repetition of an activity …
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