From The Blog

Content Marketing

Nuffnang: Blogger Outreach Agency Enters Voluntary Liquidation

Using your business blog to network

It’s been a terrible couple of years for the blogger outreach industry in Australia.  In October 2016, The Remarkables Agency announced a “pivot” away from their model of influencer outreach, ending their ‘reign” over the local industry.  Now, to the dismay of thousands of Australian bloggers left out of pocket, Nuffnang Australia has entered voluntary …
Read More

11 Australian Mummy Bloggers To Watch

Mummy bloggers to watch

11 Aussie Mummy Bloggers You Should Reach Out To In Your Online Marketing Strategy in 2018. By Eva Lewis, Professional Blogger   The Mummy Blogger phenomenon is far from slowing down and these 10 Australian Mummy bloggers are ones you should really be reaching out to as part of your online marketing strategy. They are …
Read More

So your Facebook Post Went Viral… Now What?

So you're post has gone viral - now what?

Imagine you wake up and that cute little video you posted on your business page has suddenly had over 3000 clicks and 800 post reactions. Your little page has swelled by 400 likes and your organic reach is 62,000.  Most of all, since your Facebook post went viral, you’ve sold out of your hottest product. …
Read More

SEO or Content Marketing?

seo or content marketing

SEO Vs Content Marketing – What’s the difference? SEO or Search Engine Optimisation involves various actions that are put in place to ensure your content rates well in search engine rankings. Content Marketing is focused on creating content that is relevant and valuable to a specified audience and influences the reader to take action and …
Read More

Review – Compare Social Media Scheduling Tools

SEO and social media consultants

Need to schedule posts?  When you compare social media scheduling tools, the may all look the same up front but each has different features that suit different business models.  Building online communities, engaging, posting, tweeting, curating, monitoring and analysing content can be time consuming and overwhelming, especially if you’re juggling multiple accounts.  Social media reporting …
Read More

What Makes Good Quality Content (And How To Avoid Cowboys)

Quality Content Writers can make a massive difference to your business

Content writers – they’re everywhere right?  Everyone who ever did an arts degree is now calling themselves Australian content writers.  So what makes quality content writers as opposed to the wannabes? A quality content writer attracts audiences with unique, informative, engaging writing that also satisfies search engine best practices.   Great  website writing isn’t about …
Read More

The Ultimate How-To Guide To Cheap Start-Up Marketing

Can you start a business from nothing?  Next to nothing?  Is it a fairy tale / pipe dream? Nope. I did it, I started Talk About Creative from less than nothing… I used the money from my first ever job to register my URL.  It’s not easy. Start-up marketing is not for everyone but if you’ve …
Read More

Putting the CRM into ChRistMas

CRM Christmas

Putting the CRM into ChRistMas Ho ho ho and a bottle of rum….that’s right isn’t it? Christmas is here again and it’s the time of year when people feel a little more generous, a little more giving and have a little more faith in human kind (except when in shopping centre car parks apparently). So, …
Read More

Bad breath, bum puns and magic potions: being a fun content writer

Bad breath, bum puns and magic potions: being a fun content writer I love being a fun content writer. Imagine being paid to write about bum puns, bad breath and magical potions? Some days it’s kind of like Mr Hankey and Harry Potter get together and sit at my computer drinking coffee. Sounds like a …
Read More

We Challenged Our Content Writers To A Concept Duel

wordsmith warriers

A Duel – To The Depth! What do you do when you have a team of incredible content writers?  You stage creative blood sport!  A duel to the depth.  A war with words.  A verbal game of thrones.  We challenged our writers to come write us the first hundred or so words that came to mind …
Read More