From The Blog

Author Archives: Dana Flannery

Open Site Explorer – What Does It All Mean?

How to use OSE Inbound LInks BOx

I recently did 600 keyword reports for the Australian women’s business network Like Minded Bitches Drinking Wine – aka LMBDW.  LMBDW is a group of female entrepreneurs in both start ups and more established businesses.  Needless to say, 600 reports trigger a lot of questions.  Open Site Explorer came up. After recommending Mozbar and Open Site Explorer …
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The quick way to tell if you’ve been whacked by the pop-up penalty

Whack a Mole Pop Up Penalty Diagnosis

Ok so it’s early days so it’s hard for website owners to determine if they’ve been hit by the pop-up penalty.  It’s too soon for conclusive evidence BUT this is a quick and dirty way to keep one eye on it!  (Learn more about the penalty) Using Google Analytics 101 The quickest, easiest way to …
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Work Smarter: How to Earn Income from SEO as a Virtual Assistant

Outsource SEO - Virtual Assistants become project managers for clients

Work Smarter: How to Earn Income from SEO as a Virtual Assistant Are you a virtual assistant who’d like to earn extra income providing effective, high quality and professionally written SEO copy and content articles to your existing clients? Do your clients ask you about providing SEO content articles or website copy but you don’t …
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Are you ready for the Pop Up Penalty?

Interstitial Webpage Penalties

The Mobile Pop Up Penalty is rolling out. The Interstitial Webpage penalties to be more precise.  The Pop Up Penalty (official name TBC) is rolling out starting 10 January.  The purpose is to stop webmasters feeding readers ads or other pop ups before redirecting to the actual content.  It’s to help enhance mobile user experience especially, …
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What Makes Good Quality Content (And How To Avoid Cowboys)

Quality Content Writers can make a massive difference to your business

Content writers – they’re everywhere right?  Everyone who ever did an arts degree is now calling themselves Australian content writers.  So what makes quality content writers as opposed to the wannabes? A quality content writer attracts audiences with unique, informative, engaging writing that also satisfies search engine best practices.   Great  website writing isn’t about …
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SEO Outsourcing – Navigating the Minefield

SEO and social media consultants

SEO Outsourcing – Navigating the Minefield Marketing’s moved with the times. The reality is you won’t survive in business if you’re invisible online. Search engine optimisation’s (SEO) the key to targeting potential customers and converting their visits, clicks and likes into actual sales. Too busy, stressed or lacking in confidence to DIY? SEO outsourcing promises …
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The Ultimate How-To Guide To Cheap Start-Up Marketing

Can you start a business from nothing?  Next to nothing?  Is it a fairy tale / pipe dream? Nope. I did it, I started Talk About Creative from less than nothing… I used the money from my first ever job to register my URL.  It’s not easy. Start-up marketing is not for everyone but if you’ve …
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SEO Best Practice – Update Old Content For New Traffic

Updating old content to make it evergreen - SEO best practices - turning your old content into a classic car for traffic

SEO Best Practice: Updating Old Content For New Traffic Got a blog or a business website? Well then, you’ve no doubt accumulated plenty of web content over the years. It’s about time you did something about your old content, and work with SEO best practice to help increase your website page rankings.  Update old content to …
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Preparing for Christmas as a Retailer

We all know that Christmas is usually a retailer’s busiest time – whether you own an online store or a shopfront, you will no doubt be working right up until Christmas Eve, helping out those last minute customers. Here is a timeline we have put together to help you prepare in advance and hopefully avoid …
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Are You Using Groups on Facebook? You Should Be

FACEBOOK GROUPS

Are You Using Groups on Facebook? You Should Be If you want to grow your business, build a community of followers and connect with those followers, groups on Facebook are a great alternative or complement to a Facebook page. Before we get into the nitty gritty of Facebook groups, let’s take a look at the …
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